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Brand writer

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Watershed is a software platform for running a world-class climate program. We measure our success in the carbon reduction achievements of our customers. We are looking for team members who love product-building, want to work hard at a mission-oriented startup, and will collaborate with us in shaping the culture of a growing team.

We have offices in San Francisco and London and remote team members across the US and Europe. We hope that you'll be interested in joining us!

The role

As a founding member of the Marketing team, you’ll be responsible for the written word across all of our marketing channels. You’ll help define our brand voice, develop Watershed’s editorial strategy, and write—a lot. We’re looking for an exceptional wordsmith with a strategic mind, voracious curiosity, and a knack for moving fast.

You are likely a good fit for this role if you are a creative problem-solver who obsesses over language, gets excited about distilling complex topics into compelling stories, and are eager to engage with the large (and fast-growing) community of climate leaders, thinkers, entrepreneurs, scientists, and advocates in our orbit. Our audiences are discerning, and the right person will have a high bar for creativity and execution, even if they’re not (yet!) experts on climate.

You will:

  • Help define our brand voice, and create the standards, documentation and process for it to scale and evolve across all of our written assets.
  • Write, constantly. You’ll author long-form pieces (customer stories, guides, newsletters, blog posts), short-form assets (headlines, emails, social copy, landing pages, video scripts, print), and anything else you think will be most useful to our audiences.
  • Bring a strategic lens to our content operations, helping to develop a strategy and process that will inform the prioritization and realization of deliverables.
  • Go deep on climate topics and distill them into simple, actionable insights, partnering with subject matter experts on science, policy, and corporate climate action.
  • Translate Watershed's point of view into clear, creative copy that resonates with our audiences.
  • Collaborate with teams across Watershed to ensure we’re sharing the most helpful content with our customers and community.

We’re looking for someone who has:

  • Deep experience as a writer — and a track record of getting things done in an organization
  • Exceptional writing chops, with a gift for telling stories, understanding complex topics, and turning them into clear prose
  • Experience writing compelling copy across multiple asset types
  • Comfort working autonomously in a high-volume environment to come up with creative ideas and juggle a number of projects at once
  • [Bonus but not required] A solid understanding of the climate landscape and a perspective on current climate writing


What's your approach to remote work?

Watershed is hiring team members on all US and EU time zones, and we're committed to growing a long-term distributed team. We have hub offices in San Francisco and London, and remote team members from Oregon to New Jersey to Ireland.  There may be certain jobs that need to be in San Francisco / London or certain locations, and will be specifically noted in the job description or in conversations.

What are Watershed's return-to-office plans?

We reopened our San Francisco office in mid-June, and treasure the energy and collaboration that comes from working together in person. We're particularly lucky to have a great rooftop outdoor space, where we can gather for lunch, one-on-one's, and the occasional outdoor whiteboarding session. We're also investing deeply to support remote as a first-class hub, with regular Zoom social times, an emphasis on transparency and written artifacts, and periodic offsites to gather everybody in person.

We're a COVID-cautious company. The office is currently open to vaccinated team members, and we'll pay close attention to vaccination and case rates to ensure it's safe for everybody.

Do I need X years of experience, climate experience, etc.?

No, Watershed is hiring team members with a broad range of prior experience, and we'd love to talk with you regardless of yours. We prioritize mentorship on the job.  There maybe certain jobs that will need X years of experience, and will be specifically noted in the job description.

What's the interview process like?

It starts the same for every candidate: getting to know the team members through 1 to 2 conversations about Watershed, your experience, and your interests. Next steps can very by role, but usual next steps are a skill or experience screen (e.g. a coding interview for an engineer, a portfolio review for a designer, deeper experience call for other roles) which leads to a (usually virtual) onsite interview after that if the screens go well. We prioritize transparency and lack of surprise throughout the process.